Prime Edits

Prime Your Business For Success — PRIME EDITS Spring Workshop

As a business owner, it can be a challenge to know which direction to go and what steps to take to see the growth you are looking for.

Join us April 24th-26th in Lawrence, Kansas for our spring workshop. This workshop will provide the foundation for taking your business to the next level.We will be setting you up for success with pricing tips, creative ways to up-sell and market your services, and even how to keep up with social media and branding trends. With our team of photographers, business owners, and social media experts, we’ve got your back!

Sessions: 

Pricing: Establishing Your Worth and Maximizing Profits

Deciding what to charge for your products and services shouldn’t keep you up at night. We will go over best practices on pricing products and services to maximize profit. We will also cover how to package and group your products to ensure that you are able to meet or exceed your minimum order goal every time. We will share pricing templates and pricing guide PDFs so you can get started immediately.

 

Advertising That Works: Fool Proof Hacks to Drive Business Through the Roof  

Learn our favorite marketing methods and the steps you can take to start generating leads, building your client base, and keeping your calendar booked — even in those slow months!

 

Optimizing Your Workflow: Work Smarter, Not Harder

You probably didn’t become a photographer to work 60 hour weeks for minimum wage. We will share the best practices for optimizing your time and show you what products and services are available to help you regain control of your daily schedule all while maximizing your $/hr.

 

Albums: The Art of Up-selling Without Increasing Your Workload

Albums are one of the best ways to increase profits from every session.  We will show you how to predesign albums that will sell. We will also go over the basics of album design and our preferred client approval process and delivery methods. Using these methods you will be able to have albums into your clients hands as quickly as 7 days after their session/wedding! That means happy clients and more money in your pockets.

 

Products To Sell: Keep Your Calendar Booked and Clients Happy

Product selection is much more than what looks pretty or what is hot right now. Choosing products that sell at a high margin and are easy to produce and delivery is key. We will show some of our recommendations to ensure your clients have beautiful and unique works of art that they love all while keeping your time involved at a minimum.

Choosing the Right Tools/Vendors: Photographer Tested; Prime Edits Approved 

It doesn’t matter if you have been in the industry for a month or a decade. Vendors change and new offerings become available. We will tie all our sessions together with a concise list of vendors that will help you get things done and be a joy to work with.  We will provide the blueprint of a modern successful photography studio.

*Optional photo/video portfolio review will be available at the end of the workshop for anyone that can stick around.

Social Media/ Branding: Staying Relevant in a Society Built on “Likes” 

It is almost impossible to find success as a photographer, or any business owner without the use of social media. The biggest problem we hear photographers talk about is their lack of time and knowledge when it comes to managing their social platforms. Learn the tips and tricks to gain brand awareness, ways to grow your business through campaigns and contests, as well as how to make sure your branding is consistent throughout. Our social media marketing team will help you take your marketing to the next level.

 

*Optional photo/video portfolio and social media/branding review will be available at the end of the workshop for anyone that can stick around.

 

 Schedule:

We want to make the most of every hour we have with you, so why not start with the happiest hour of them all — Happy Hour! Join us for drinks, snacks, and fun conversation. Get to know the folks you’ll be spending your time with over the next day and half, network, and enjoy yourself. Don’t forget to get a good nights rest, because we will be ready for you bright and early on Wednesday!

We will be kicking off day one with coffee and breakfast, like responsible adults. As the only full day of the workshop, we will be taking full advantage!

Social Media/ Branding: Staying Relevant in a Society Built on “Likes” 

Quick Break

Pricing: Establishing Your Worth and Maximizing Profits

Lunch (We will be providing lunch)

Choosing the Right Tools/Vendors: Photographer Tested; Prime Edits Approved

Products To Sell: Keep Your Calendar Booked and Clients Happy

Quick Break

Albums: The Art of Up-selling Without Increasing Your Workload

HAPPY HOUR SESSION — Managing Your Workflow: Work Smarter, Not Harder

Our final half day will go by quick but will be a little more hands on and allow you time to ask more questions. To end the day, we will be offering optional reviews of your portfolio and/or social media and branding.

Morning meeting (coffee, of course) + some fun activities

Advertising That Works: Fool Proof Hacks to Drive Business Through the Roof

(Optional) Portfolio Review

(Optional) Social Media/Branding Review

 

Spots are limited, so move fast!

More details will be sent following registration.

*Included with your ticket: 

Happy Hour, Breakfasts, Lunch

*Lodging and Travel not included